Supanova Comic Con & Gaming (aka: Supanova) is a national Live Event Tour bringing its loyal fans unforgettable experiences in: Celebrity talent meet & greets, Films, TV, Comics, Anime, Video Gaming, Toys and Collectables. Each year Supanova comes alive in six (6) Australian cities: Melbourne, The Gold Coast, Sydney, Perth, Brisbane, & Adelaide.
National brand advertisers (and agencies) activate engaging sponsorship programs for consumers, both digitally and experientially, delivering business growth. Select brand verticals include: Entertainment Studios, TV Networks, Toys, Package Goods, QSR, Beverage, Automotive, Travel Tech, Telecom, Financial Services and more ...
200,000+ fans through the doors
MELBOURNE
GOLD COAST
SYDNEY
PERTH
ADELAIDE
BRISBANE
March 6-8
March 13-14
June 19-21
June 26-28
November 6-8
November 13-15
(35,000+ fans)
(30,000+ fans)
(45,000+ fans)
(30,000+ fans)
(20,000+ fans)
(40,000+ fans)
fan click through and open rates double industry averages
Average combined celebrity social followers per show
Facebook (140k), Twitter (24k) and Instagram (26k) combined
page views per month pre and during events
Under 18 = 22%
18-24 years = 28%
25-34 years = 29%
35-45 years = 12%
46-55+ years = 9%
Almost 60% of audience is between 18-34 years
Kids 12 years and younger gain FREE admission.
Male: 52%
Female: 48%
Toys & Games: Hands-on new products to generate consumer sales
Naming Rights: Leading online computer & accessories retail event experience
Theatrical Movie Launch: Sony Releasing Australia engages core fans
Audience Acquisition: Video streaming platform & growing beyond core gamers
Supanova partnered with industry investment firm Guinevere Capital (owner of #1 Aus League of Legends team Dire Wolves) to create an exciting new brand in gaming and live streaming video ... Supa-Stellar. Supa-Stellar is a collection of leading and up-and-comer Twitch streamers all working together to build a audiences of fans and sponsor brands are taking notice. The diverse team of streamers includes mostly women, creating their own gaming and lifestyle content for fans and, of course, they are all making fan appearances as influencers at each of the Supanova live event shows.
Current team sponsors include: Twitch, ZQ Racing, mWave and Roccat.
Visit SupaStellar.com for more on Supanova’s stream team
Flight: Four (4) Weeks
1x Bespoke eDM
WebSkinning
Banner Rotation
1x Online/Mobile Contest
Flight: Six (6) Weeks
2x eDM newsletter (tile unit)
1x Full Page Ad Program Guide
1x Extra Large Banner (rigging)
12x12M Space (stand)
Flight: Annual Tour Wide
3x Bespoke eDM
Exclusivity (Brand vertical)
Naming rights (celeb theatre)
1x Full Page Ad Program Guide
1x Extra Large Banner (rigging)
20x20M Experiential space
